Markets
CATCaterpillar$826.64+0.82%•
DEDeere & Co.$680.50-1.32%•
CNHCNH Industrial$13.06-1.51%•
AGCOAGCO Corp.$116.16-1.23%•
URIUnited Rentals$1014.54-2.81%•
ALTGAlta Equipment$5.93+2.60%•
TTCToro Company$97.42+0.36%•
HRIHerc Holdings$127.24-4.97%•
MGRCMcGrath RentCorp$114.23-0.55%•
MTWManitowoc$22.12-0.23%•
CATCaterpillar$826.64+0.82%•
DEDeere & Co.$680.50-1.32%•
CNHCNH Industrial$13.06-1.51%•
AGCOAGCO Corp.$116.16-1.23%•
URIUnited Rentals$1014.54-2.81%•
ALTGAlta Equipment$5.93+2.60%•
TTCToro Company$97.42+0.36%•
HRIHerc Holdings$127.24-4.97%•
MGRCMcGrath RentCorp$114.23-0.55%•
MTWManitowoc$22.12-0.23%•
Live Audience Intelligence

The decision-makers who power the equipment economy, reading DIG.

A live look at who our audience is and how it engages. DIG reaches the people who buy, build, finance, and launch heavy equipment and agtech.

OEMsDealersContractorsRental CompaniesEquipment FinanceStartupsInvestors
Forecast
135,415
Annualized page views
Forecast
40,653
Annualized sessions
1.7
Pages per session
Annualized
580
Content interactions

Audience Growth

Monthly page views since launch, with forecast through year-end.

MarAprMayJunJulAugSepOctNovDec05k10k15k20k

Later months are projected from the most recent traffic.

Audience Composition

Share of the audience across the equipment ecosystem.

  • Dealers
  • Startups
  • Venture Capital Investors
  • Equipment Finance Companies
  • OEMs
  • Other

LinkedIn Engagements

Monthly engagements since March, with forecast through year-end. 2M+ generated to date.

MarAprMayJunJulAugSepOctNovDec0200k400k600k800k

Solid = actual, dashed = forecast.

Engagement by Surface

Where the audience spends attention across DIG.

02k3k5k6kDIG Ticker /Homepage FeedEquipment CatalogCompany & VendorProfilesMarket News &SignalsDIG Editorial ArticlesData MarketSoftware CategoryPagesAdvisoryDeal Intelligence

Key Topics & Themes

Where audience interest concentrates.

02k3k5k6kHomepage / FeedEquipment &MachineryOtherSoftware &DMS/ERPMarket News &SignalsIntelligence BriefsCompany Profiles &AboutData Market

Activity by Country

Primary markets served (directional, interest-based).

025k50k75k100kUnited StatesCanadaUnited KingdomAustraliaGermanyOther International

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